14/10/2013

CRM-Customer Relationship Management

Abacus ® CRM
Customer Relationship Management is a comprehensive approach to sales and marketing, which is used to build a long-term relationship with customers. Abacus ® CRM provides a unique connection to the baths, and the salesperson responsible for a specific customer can know all about the customer and its transactions. Instead of being treated as a source of revenue, buyers are now viewed as a long-term resource. The Abacus ® CRM module provides real-time availability of products, contract management, invoices, and tracking orders. It also provides properties and functionality for planning marketing, managing campaigns, and segmentation users. This module allows the user's continuous care through all channels, such as the Interaction Center, web based applications, managing receivables, management of field services, and existing databases.